Running a business is tough. Running it on your own is even tougher. Bank of America knows this—and they want to help. So they’ve created an online community for small-business owners to digest and share meaningful, high-quality content and discussions relevant to the success of their businesses. Finance, marketing, hiring—Touchpoint provides well-sourced articles and infographics for small-business owners every day, giving them the tools to succeed.
Midsize Business Banking
What are most CEOs and CFOs striving for? Growth. We understand the need for segmented content to help midsize business leaders grow efficiently and responsibly. Touchpoint works with Bank of America’s digital marketing team to target these decision makers and give them the means to do just that. Through infographics, case studies, profiles, and long-form analysis, we provide a diverse set of communication materials to help these businesses reach their Fortune 500 goals.